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“When I first looked at the Declaration of Independence, my eyes welled up. I thought – this is our nation’s birth certificate, the people’s document, and it should visit Americans, rather than sit somewhere on a wall waiting for Americans to come to it, as a reminder of the freedoms we all cherish.”
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Declaration of Independence Road Trip & Declare Yourself
In 2000, Lyn and Norman Lear purchased a rare, original copy of the Declaration of Independence with the goal of bringing "the people's document" directly to the American people. The Declaration of Independence Road Trip was founded to take the nation's birth certificate on a multi-media tour across the United States, to engage and energize all Americans, particularly young people, to participate in civic activism and to vote. From its launch on July 4, 2001, the Road Trip made appearances at the 2002 Cultural Olympiad in Salt Lake City, Utah, the Super Bowl, and cities and towns from coast to coast. By the end of the tour in 2004, the exhibit had been experienced by over a million people in 40 cities and 28 states.
DeclareYourself.com
In 2004, as part of the Road Trip, Mr. Lear created Declare Yourself, a nonpartisan civic engagement project to educate and inspire young and first-time voters - aged 18-29 - to register and to vote in the 2004 presidential election. Declare Yourself distributed first-time voter materials to over 20 million young people. Over one million young Americans downloaded voter registration forms from www. DeclareYourself.com. contributing to an unprecedented increase in national young voter turnout in 2004. With partners in the nonprofit and corporate/entertainment sectors, the project included two PSA campaigns, a national voter education curriculum, and special events. Declare Yourself, which continued to drive youth voter registration in
the 2006 midterm election, has launched an even more ambitious campaign for
2008. Leveraging the power of an unprecedented array of partners, including
Yahoo!, MySpace, Google, YouTube, Clear Channel, Comedy Central, American
Eagle Outfitters, Close Up Foundation, and others, Declare Yourself is
working to register every eligible 18-year-old by the next presidential
election.
RemixAmerica.org, an extension of Declare Yourself, is a multi-partisan, non-profit website that uses digital technology to give everyone the chance to own the words, the music, the images and sounds of America in digital form; to remix those expressions and ideas with their own; and to send the products of our community’s creativity out to the world, where others will come back to us and start it all over again.
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